Hinckley is a market town in south-west Leicestershire, England. It is administered by Hinckley and Bosworth Borough Council. Hinckley is the third largest settlement in the non-metropolitan county of Leicestershire, after Leicester and Loughborough. Hinckley is about halfway between Leicester and Coventry and borders Nuneaton in Warwickshire. Watling Street forms part of the Hinckley/Nuneaton border.