Dan Seager and Steve Hall, creative directors and agency partners at New Commercial Arts, share three great ads they admire but had no involvement in ...

M&C Saatchi incoming chief executive Zaid Al-Qassab has addressed an email to all the group's staff in which he asserts that ...

Pinterest brings inspiration-hungry consumers and creative advertisers together to make festive dreams come true Get unprecedented new-business intelligence with access to Campaign’s new Advertising ...

As we approach the final week of the 2024 Upfronts — a pivotal period for shaping the future of TV ad buying — it's increasingly evident that brands, agencies and publishers must pivot from ...

Brands and media agencies need to create campaigns that cut through the noise and will resonate with consumers from Black Friday, all the way through to the January sales. So how can brands accurately ...

Pinterest has been quietly evolving. The platform now has a UK audience of 16m with a heavy skew towards Gen Z and an emphasis on performance Get unprecedented new-business intelligence with access to ...

A study from the Association of National Advertisers (ANA) made headlines last year when it found that the programmatic media ecosystem is riddled with waste and potential fraud. The Programmatic ...

The Thinkbox TV Planning Awards shortlist for 2024 is now LIVE! With an impressive array of more than 100 entries showcasing innovation, creativity and effectiveness, narrowing down the finalists was ...

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“Our first duty is not to the old sales curve, it is to the audience.” So advised legendary ad man Howard Gossage, the ...

Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, ...

The first campaign from Ocean Outdoor’s 2023 digital creative competition winners launches today. Mr President’s winning charity prize campaign, "Kicked out for coming out" will run for two weeks ...