Apple has launched another round of steep discounts on iPhone 15 models in mainland China, in a bid to boost sales in its biggest smartphone

Apple has launched an aggressive discounting campaign on its official Tmall site in China, offering discounts of up to 2,300 yuan ($318) on select iPhone models. The discounting comes as the U.S. tech giant seeks to defend its position in the high-end smartphone market,

Apple is offering a new range of steep discounts for iPhone 15 models to consumers in mainland China, with online retail platforms bringing prices to a new low amid the US tech giant's efforts to boost sluggish sales in the world's biggest smartphone market.

Apple's iPhone sales are showing signs of revival in China after months of freefalling sales in the face of rising competition from local rivals.

If you’re thinking about upgrading to the iPhone 15, next week might be the time to do it. Apple retail stores reportedly will be offering a little more cash for iPhone trade-ins starting May 20th through June 3rd.

Apple (NASDAQ:AAPL) is offering discounts of up to 2,300 yuan (about $318) on select iPhone models on its official Tmall site in China, Reuters reported. The campaign will run from May 20 to May 28, the report added.

Don't want to splurge on the newest iPhone line? While the latest iPhone 15, 15 Plus, 15 Pro, and 15 Pro Max are Apple's current top-of-the-line mobile devices, their phones from the past few years are still pretty capable and can work as your daily driver.