Marketers today face a perfect marketing storm, battered by conflicting forces. They’re bombarded with data, pressured for ...

Here’s how incorporating storytelling into your branding and messaging increases trust, empathy and bottom-line results.

Since that initial announcement, we have introduced the term “Position-less Marketer” to hundreds of leading marketing ...

The company also unveiled features that provide planning capabilities, multi-step reasons and the ability to ask questions ...

Gartner survey finds technology getting 23.8% of marketing budget this year, down from 25.4% in 2023. Paid media jumped from ...

See how AI is enhancing contextual advertising, allowing for more precise audience segmentation and improved ad placement.

Silicon Foundry is hunting for innovative tech startups to help problem solve for their corporate clients. Recently, the ...

Video ad spend is expected to rise 16% year-over-year in 2024. Brands are interested because of the deep penetration that CTV ...

AI will soon be able to handle up to 95% of the work currently done by marketing agencies, creative professionals and ...

The Department of Justice has made a pretty damning argument in its anti-trust case against Google. Judging by the government ...

You’ve got a solid business plan and secured funding, and you are eager to introduce your brand to the media. You’re told ...

Alicia tells us how she discovered her talent for translating technology and helping marketers better serve their customers.