Netflix’s expansion into an ad-supported model seems to be a hit. Today, at its 2024 upfront presentation, the streamer said ...
Netflix said on Wednesday its ad-supported tier has reached 40 million global monthly active users, from 5 million a year ...
Netflix introduced the ad-supported plan in November 2022 as part of a wider effort to drive revenue amid slowing subscriber ...
Netflix Inc. on Wednesday reported a big jump in demand for its streaming-with-ads plan, and it said it would broadcast more ...
Netflix’s 18-month-old advertising tier has nearly doubled in size since the start of 2024, reaching 40 million monthly ...
At its Upfront presentation, Netflix revealed its ad-supported tier is quickly growing, with a 14% jump in the past year.
Netflix Inc. said monthly active users of its advertising-supported subscription plan reached 40 million, and that it will ...
Netflix said on Wednesday its ad-supported tier has reached 40 million global monthly active users, from 5 million a year ...
Netflix has recently unveiled that it has attracted 40 million subscribers to its ad-supported subscription plans.
During the presentation Netflix also featured new partners that advertisers can use to measure and verify the impact of their ...
Netflix's strategic decision to develop an in-house advertising technology platform will end its reliance on third-party ...
Netflix's decision to bring ad technology in-house signifies a major shift in its advertising strategy. The company aims to ...